Search results for 'new construction'

Luxury New Construction Home in Art Museum Area- Staging by Sunflower Creations

21 May

27_6386505_10_1399660293_636x435What an amazing house in the Fairmount/Art Museum area…listing compliments of Stuart Cohen, Berkshire Hathaway, McCann Team.

Aside from oversized garage, 3 outdoor spaces, chef’s kitchen, custom walk-in closets, multiple gas fireplaces, and jacuzzi tub- the place is simply HUGE!

We chose to go with a clean-line, “less-is-more” style of furnishing in order to show off the very modern finishes, and the shear enormity of the rooms.  Strategically places bursts of bold color move the eye around.

27_6386505_11_1399660293_636x435 27_6386505_13_1399660293_636x435 27_6386505_8_1399660292_636x435 27_6386505_1_1399660291_636x435 27_6386505_3_1399660292_636x435 27_6386505_15_1399660293_636x435 27_6386505_19_1399660294_636x435Visit the full property listing here.

Thanks for looking!

…Whether ultra-modern new construction, a charming rehab, or a traditional redesign–We understand the subtle differences.


Our “look” helps homes sell quickly and our process keeps clients coming back time and again.


If you need help with home staging or interior design services, please contact us:


Ali Kutner, Home Staging Coordinator




or visit us at Sunflower Creations Home

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So Much New Construction in Fishtown!! Home Staging by Sunflower Creations

18 Nov

letterly1Often, in new construction homes and rehabbed properties, spaces are designed to be very, very neutral.  The idea is to make the property beautiful, luxurious and upscale, but appeal to the masses in order to attract the greatest number of interested buyers.

As Stagers, we bring the mood, the warmth, and the energy.  We play detective a little bit, and try to figure out WHO our buyer will be in the end.   Then, we try to appeal to him/her based on our design knowledge and expertise.

This project was a little bit different–  The builder of this Fishtown treasure made some really unique design choices that gave the home a spirit of its own.  Check out the diagonal direction of the hard wood floors, that makes the space feel very open.

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The kitchen’s apron front sink, exaggerated drawer pulls,  and white subway tile back-splash bring an element of ultra-modern sleek to this gourmet kitchen.

And take a gander at these bathroom finishes…



We followed suit, and chose pieces that would accent and enhance these fun features.

So, needless to say, the BRIGHT GREEN accent wall in the main living space was a big no-brainer!

Purple is an awesome contrast, and the silver accents are a little edgy…

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A little mixture of industrial with more traditional pieces is fun, and appealing to a wide range of lookers.



And finally, the relaxing, serene master bedroom.

This is the view out the window:


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Thanks so much for looking!

…Whether ultra-modern new construction, a charming rehab, or a traditional redesign–We understand the subtle differences.

Our “look” helps homes sell quickly and our process keeps clients coming back time and again.

If you need help with home staging or interior design services, please contact us:

Ali Kutner, Home Staging Coordinator


or visit us at Sunflower Creations Home

sfc logo copy

Luxurious New Construction in Fishtown- Home Staging by Sunflower Creations

20 May

TLivingRoom1This property has a very modern aesthetic.

We went with a contemporary foundation and added some fun kitschy accents in the main living space.

TLivingRoom3 TDiningRoom2 TDiningRoom TKitchen2 Tkitchen1

Since the main living room area is pretty small, we decided to stage the finished basement as a den.  I included a couple of before pix to show you how we really warmed up the space with an area rug, curtains (to hide the water heater and other unsightlies), and a few pieces of furniture.

TBasmentd2 Tbasementd1 Tbasement3 TBasement2 Tbasement4And, finally, the master bedroom:

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Thanks for checking in with us!

And, of course, please contact us for all of your home staging and design needs!


Or,visit our website

New Construction in Northern Liberties- Home Staging by Sunflower Creations

11 Dec


What a pretty house, from top to bottom!

Large windows and high ceilings make this home light and airy.

We tried to reinforce that with our contemporary design.

Hope you like it- Thanks for looking!

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Fishtown New Construction Home Staging

22 Jun

UPDATE: SOLD IN 30 DAYS!!  Fret not there is ONE MORE LEFT!  This is a beautifully finished new construction row home in the up-and-coming “artsy” Fishtown section of Philly.  The new dark hardwood floors add warmth, while the modern amenities in the kitchen and bathrooms add sophistication.

Thanks for reading!!


The Staging Chick

Highlights from a Home Stager: A TRADITIONAL NEWER CONSTRUCTION HOME IN MANAYUNK- Sunflower Creations, Philadelphia

1 Jun

New clients often ask us how we categorize our style of design.  We tell them that, overall, we consider our staging style to be contemporary- regardless of the style of the home, contemporary furnishing feels crisp, neat, and fresh.  This is generally the is the image you want to project toward prospective buyers when they come to visit the home.

That said, we always take into consideration the style of the subject property, and how that transfers over to the prospective buyer.  From there, we tailor our work to enhance the style of the home.  And in this particular home, we went with a more transitional staging.

This beauty was built in 2011, and offers every modern luxury one could want.  You’ll notice that it has a bit of an Old World/European influence- with the Juliet balconies, wainscoting, and fancy stonework facade.


Overall, Manayunk is a fun little town in the Northwest pocket of Philadelphia.  It’s known for having lots of restaurants, clubs, shops, festivals, and hills (Speaking of which, we are actually just days away from the legendary Manayunk Bike Race on June 5th).  But back to staging…the buyer of this home is going to be someone who is looking to live right in the middle of it all.  We wanted to make it fun, comfortable, and relaxed, but in a grown-up sort of way.


We actually based a great deal of our selections around the homeowner’s existing curtains (which I LOVE!).  They seemed to really encapsulate the over-all feeling of the home.  The colors are subdued, the texture is light and airy, the drapery is elegant, and the design is sophisticated without being stuffy.




(Click here to view full property listing)

Thanks so much for looking!

And, here’s a closer peak at some of our favorite new transitional pieces that were featured in this staging:

Sunflower Creations is The Philly Home Stager because we are dedicated to:

  • Providing quick, reliable and professional service
  • Creating fabulous looking homes at competitive prices
  • Helping to sell your home quickly and profitably
  • Making every project our number one priority

We’d Love to Work With You On Your Next Project:

  • Vacant Home Staging and Furniture, Art, Accessories Rental
  • Occupied Home Staging Consultations
  • Builder’s Services and Finish Selections
  • Interior Design

and more…

For a free consultation, please contact

 Ali Kutner, Home Staging Coordinator


 or visit our Website

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…Home Staging in 19128, 19127, 19119, 19118, 19130, 19121, 19123, 19125, 19134, 19103, 19102, 19104, 19106, 19107, 19146, 19147, 19139, 19143, 19145, 19148, 19004, 19003, 19035, and all Philadelphia and Surrounding Suburbs.

Happy New Year! from Sunflower Creations, Philadelphia’s Home Stagers

5 Jan

Well, we certainly hope you all had an excellent holiday season!

The Sunflower Creations crew had a nice refreshing week off, and we’re Super excited for a busy kick-off to 2015.

blog17(South Philadelphia Home Staging, courtesy of Carrie Xhao, Century 21 Target Realty

click here for full listing)

In 2014, we helped nearly 200 realtors, real estate developers, home owners and rehabbers get their properties sold, at listing prices ranging from $150,000- $Million+.

We staged new construction, rehabbed properties, and lived in homes all over the city of Philadelphia, Main Line and Montgomery County suburbs.  We also expanded our geographic range to include Bucks County and even New Jersey.

In addition to home staging, we’ve also had the pleasure of working on some fabulous interior design projects, and preparing finish selections for our builder clients.

And, we are happy to have a new member on our design team!

This year, we look forward to providing outstanding customer service for all our clients.  This means:

  • Fast and friendly service
  • Fabulous stagings at fair & competetive prices
  • Making every project our number one priority

Here’s a few of our December 2014 favorites:

Point Breeze Home Staging (under contract in less than 30 days from staging)

blog5(above, formal living room and below, finished basement staged as den/family room with office area)


Point Breeze Home Staging

(Courtesy of The McCann Team, Berkshire Hathaway Home Services)

blog26(above, formal living room- below, eat-in kitchen, bedroom, and finished basement family room/den)blog27 blog31 blog28(Click here for full property listing)


Fairmount/Spring Garden Condo Staging

(Courtesy of Julie Welker, Coldwell Banker- Welker Real Estate)

blog37(above, main living space- below, living room and bedroom)

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Bella Vista Home Interior Design and Home Staging

(Courtesy of Mike McCann, The McCann Team, Berkshire Hathaway Home Services)

(We also chose all the finishes for this property–paint color, tile, granite, backsplash, lighting selections, etc)

blog38(above, formal living room- below, dining area and kitchen)blog40 blog42(Click here for full property listing)


Fairmount Home Staging

(Courtesy of Chris Ryan, Berkshire Hathaway Home Services)blog44(above, Living Room/Dining Area- below, kitchen, *bonus* oversized mud room, master, office, 2nd bedroom)

blog45 blog48 blog49 blog50 blog51(Click here for full property listing)

Thanks so much for looking!

We’d Love to Work With You On Your Next Project:

…Vacant Home Staging Services, Occupied Home Staging Consultations, Builder’s Services and Finish Selections, Interior Design and more…

…Philadelphia, Montgomery & Bucks County, and surrounding areas…

Please contact:

 Ali Kutner, Home Staging Coordinator


 or visit us at Sunflower Creations Home

It was gone before we knew it! South Philadelphia home staging- Sold in under 30 days

8 Jun

We staged it, blinked, and it was sold in under 30 days!

This South Philly new construction features an open livingroom/diningroom/kitchen, which we love for entertaining.

We also staged two bedrooms and baths.

Thanks for looking!

Highlights from a Home Stager: Defining “The Staged Look”

6 Jun

IS2b56hj4gdyy40000000000OMG- Hi Everyone!!!  It’s been forever!

Way back when, we were talking about why home staging helps homes sell quicker and for more money than unstaged homes.  We touched on some self-staging tips, and we discussed creating the perfect MLS photo.  Then April hit, Spring Market went wild, and it’s just been a whirlwind of staging ever since!  But, we did want to get back to important things (like the blog) and explain “The Staged Look”.


First, a brief comparison between “Home Staging” and “Interior Design”-  Obviously, there are some common themes.  Both, staging and design center around aesthetics, presentation and style.  But, this is pretty much where the similarities end.
The goal of interior design is to create a space based on the desires and needs of a very specific user. Alternatively, the goal of staging is to create a generally appealing and functional space that connects with a very general demographic audience. Think of when you walk through a store and see a display that capture’s your attention. Maybe you do not love every item in the grouping, but the overall sharpness and attention to detail creates a presentation that draws you in. This is how I think of staging- Property Merchandising.  The best way to professionally design your home is to hire a great interior designer. And the best way to professionally stage your home is to hire a great stager.


Here are a few general rules for creating “the staged look”:

It’s Contemporary.  Whether we are staging a modern new construction home in Fishtown, a rehabbed row home in South Philly, or a sprawling tudor home in Montgomery County, contemporary furnishing works best for staging.  We will take direction from the style of the home so that the staging feels appropriate (we can definitely influence style with art/accessory selections and styling).  But contemporary furniture tends to work best because it is a style that everyone can understand, whether it is their personal preference or not- sort of a middle ground.  Traditional furnishing tends to be heavy and ornate, distracting from the prospective buyer’s ability to envision the space as anything but it’s current presentation.  Modern design centers a great deal on form and silhouette.  It tends to be very minimal- very sculptural.  It can be intimidating to many prospective buyers, leaving them questioning where they’d put all their stuff!  Contemporary furnishing offers an “insert your furniture here” type of presentation.  In keeping it clean and simple, prospective buyers have an easier time connecting with the space, itself.


It’s neutral in style, in color, in subject matter.  Purple walls, pink furniture, and orange accents may be perfect for you- but the odds that it is going to be perfect for your buyer are fairly low.  But grey walls, white furniture and a few pops of orange- now we’re talkin’!  That feels fresh, airy, and a little fun.  (FYI- Stagers LOVE pops of color!  Every single item does not have to be Drabsville, USA-  Just be selective.)  Neutral, in a broader sense, relates to creating an environment that won’t make the prospective buyer feel like they are creeping through a someone else’s home.  You want the prospective buyer to be able to envision themselves living in the space.  Ideally, you want a wide array of prospective buyers that pass through the home and be able to envision themselves and their families living in the space.  To help every prospective buyer find that vision,  remove personal photos, take down religious artwork, replace anything that is political or controversial in subject manner.  A great substitute for these types of wall décor would be city-scapes, nature photography, or abstract art.


It demonstrates functionality.  This is important in small spaces where every inch counts, and equally important in large spaces where prospective buyers may need an assist in furniture layout.  Show what’s important and get rid of the extras- especially little tables and small bookshelves that are serving no purpose.  In small spaces, we specifically try to define a TV space, an eating space, a work space, and a sleeping space.  While it is not generally necessary to stage every bedroom in a home, we do recommend showing small bedrooms with the largest possible bed in order to help prospective buyers understand the potential of the room.  In large spaces, we are often demonstrating how to break one room into a space that can host multiple functions with fluidity.  One example would be a great room that includes a TV area, conversation area, and a work space.  Another example would be a master suite that is large enough to house a master den.


Well, folks…  There you have it!

Contemporary furnishing + Neutralizing & Decluttering + Good layout= #StagedandSold

Thanks for reading!

And, when it comes to professional home staging, whether vacant or occupied, contact Ali at Sunflower Creations or 267.207.9898

…Home Staging in 19128, 19127, 19119, 19118, 19130, 19121, 19123, 19125, 19134, 19103, 19102, 19104, 19106, 19107, 19146, 19147, 19139, 19143, 19145, 19148, 19004, 19003, 19035, and all Philadelphia and Surrounding Suburbs.


Highlights from a Home Stager: Why Would You Stage A Perfectly Good Property?

20 Feb


Bridgeview Condominiums in Old City


Every day we meet with homeowners, builders and realtors who want to know about staging- How it works, Why it works, Will it work…  So, we thought we’d take it back to the beginning and talk a little bit about why staging adds value, how we approach the process, and why we think Sunflower Creations is successful at helping get homes sold all over Philadelphia and surrounding neighborhoods.  If you are considering staging, – please read on.  If you are already a believer, you can skip the boring text and just look at the pretty pictures!


So, Question #1:  Why would you stage your home prior to listing it for sale?  Basically, either because the property is vacant, or because you actually live in your home and everything isn’t perfect at all times.  We will talk more about occupied staging in our next post, but today we’re going to focus on vacant home staging.

  1.  It all begins with the click of a link…  It doesn’t matter if you are listing your family home, a rental property, or a new build- the fundamental process is the same- the more interest you generate, the more traffic you get to the listing.  The more traffic you get, the greater the potential for more offers.  And the more offers you get, the more you- the seller- are in control of the deal.  Since we have the internet, most prospective buyers will be introduced to your home, along with about 400 other homes that meet their search criteria, by being presented with a thumbnail photo that will appear approximately 1*1 inches on a phone screen.  Make the most of that inch.  A photo of walls is pretty easy to skip.  A photo with colors and shapes might grab a viewer’s attention for just a second longer, and that second could be the difference between a showing and a pass.  (Small aside- whether you hire a professional stager or do it yourself, hire a professional photographer.  Again, the picture is going to dictate how the story goes- make it a really good picture).

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2.  You didn’t do all the updates you intended...  So, maybe you never got around to installing stone counter tops in the kitchen, or perhaps you ran out of time before you had a chance to remodel the closets, or maybe the original hardwood floors could have used a sanding but …  It’s time to list- it is what it is- and you are pricing the property appropriately.  Staging is a good idea for you.  We do not stage to cover up problems- what we do is create a aesthetic that feels fresh and welcoming.  We help prospective buyers see the full potential of the home by highlighting the best parts.  A side effect of that is focus less on every scratch in the floor or chip in the paint. We make prospective buyers say, “This house feels like home to us.  All it needs is (a coat of paint) (a sanding of the floors) (a bathroom update), but it’s totally move-in ready”.

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3.  The home is brand new construction…  It’s literally perfect, but you should stage it…  Here’s a couple things about new construction  (a) It can feel very sterile because everything is new, and that is not inviting.  Even just a light staging provides the opportunity to bring in some softness and variety of texture. (b) Much of the competition is staged, so you need to stay competitive.  Again- it’s not just about having a great property;  It’s about getting prospective buyers to notice it.  (c) Architects and builders have the ability to visualize the finished product, which is what makes them good at their jobs. Most homebuyers do not have that ability.  And open-concept floorplans are especially difficult.  If potential buyers can not envision how to live in the space, they will move on to the next listing.

So, Thanks for stopping by today!

We hope you found this information helpful- and feel free to pass it along to your friends or clients.

If you’d like to set up a quick complimentary consultation, contact Ali at or 267.207.9898.

For vacant home staging, a consult 2-3 week’s prior to intended completion date is ideal. And in the case of occupied home staging, the more time we have prior to listing, the more we can help you perfect your product.

Tune in next time, when we’ll turn the focus toward occupied home staging.

…Home Staging in 19128, 19127, 19119, 19118, 19130, 19121, 19123, 19125, 19134, 19103, 19102, 19104, 19106, 19107, 19146, 19147, 19139, 19143, 19145, 19148, 19004, 19003, 19035, and all Philadelphia and Surrounding Suburbs.